Our E-commerce Excellence Achievement
When Estonia's most beloved bookstore needed to modernize their digital presence, they chose CodBeyón to transform their complex e-commerce platform into a high performance, revenue-generating machine. This project showcases our ability to handle large-scale technical challenges while delivering measurable business results.
“CodBeyón has a rare ability to instantly understand highly complex projects... they improved our entire system. Their contribution was immense and we highly recommend them.”
Margus Saksing
The Challenge Of This Project
Rahva Raamat faced a critical business challenge that threatened their market leadership. Their established e-commerce platform was underperforming with slow load times, dated user experience, and complex architecture that made improvements difficult to implement. As Estonia's largest bookstore, they couldn't afford downtime or customer frustration during the transformation.
Key Challenge Points:
- Performance crises: Original platform took 4+ seconds to load, causing high bounce rates and lost sales opportunities.
- Technical Debt: Complex legacy systems made bug fixes and new features extremely difficult and time-consuming to implement.
- User Experience Gap: Dated interface design was losing customers to more modern competitors in the digital marketplace.
Our Strategic Solution
Solution Overview: We developed a comprehensive three-pillar strategy that addressed both immediate performance issues and long-term scalability needs, all while maintaining business continuity.
Our Three-Pillar Approach:
Performance & Architecture Overhaul
Complete re-architecture of the Next.js frontend with advanced optimization techniques. We identified and resolved critical backend bottlenecks, creating a foundation for sustained high performance.
Modern Brand Experience Design
Implemented a completely new Corporate Visual Identity with user-centric design principles. The new interface builds trust, improves usability, and creates a premium shopping experience.
Data-Driven Optimization Framework
Integrated advanced analytics including Google Analytics and Microsoft Clarity to provide actionable insights for continuous improvement and strategic decision-making.
Measurable Results & Impact
Performance Achievements:
- Google Lighthouse Score: Achieved 98/100 Performance Score
- Page Load Time:Reduced from 4+ seconds to 1.2 seconds
- Mobile Optimization:Fully responsive design with mobile-first performance
- SEO Enhancement:Improved search rankings through technical optimization
Business Impact:
- Enhanced User Experience: Modern interface with intuitive navigation
- Reduced Bounce Rate:Faster loading significantly improved user retention
- Scalable Foundation: Architecture that supports future growth and features
- Analytics Integration: Data-driven insights for strategic decision making